TOP 100 THINGS SEARCHED ON WEB

Are you wondering what people in the United States and around the World are searching for the most?

We’ve just uploaded fresh data from the previous month into Keywords Explorer—our monstrous keywords database—and naturally, we wanted to know which Google searches were most popular this month.

SIDENOTE.

the total size of Ahrefs’ keywords database is now 9.9 BILLION keywords (3.7 billion of which are Google search queries from the United States alone). Which makes our database the biggest one in our industry.

We have pulled two lists for the United States:

· Top 100 most searched keywords in the US—a list of terms with the highest average monthly search volume as of today;

· Top 100 new keywords in the US—a list of the most popular search queries that we haven’t seen up until last month.

And then we also pulled worldwide data, which turned out quite interesting as well.

So here you go:

Top 100 Google search queries in the US (as of October 2019)

Unsurprisingly, this list is almost entirely dominated by branded searches. But we’ve decided to leave the list as is so you can see the full picture.

#	Keyword	Search Volume	Return Rate
1	facebook	232,100,000	11.77
2	youtube	196,100,000	6.92
3	amazon	106,200,000	4.83
4	gmail	93,420,000	5.88
5	google	85,820,000	4.57
6	ebay	58,520,000	4.93
7	yahoo	56,670,000	8.71
8	weather	53,910,000	5.56
9	craigslist	50,220,000	4.51
10	yahoo mail	49,910,000	6.72
11	google maps	42,020,000	4.02
12	walmart	39,430,000	2.85
13	netflix	38,780,000	3.54
14	google translate	38,740,000	5.65
15	google docs	29,850,000	5.38
16	news	27,510,000	9.58
17	translate	27,460,000	5.63
18	home depot	26,100,000	2.81
19	cnn	24,600,000	7.53
20	hotmail	24,020,000	6.39
21	fox news	23,510,000	9.13
22	calculator	22,470,000	4.99
23	facebook login	22,470,000	6.16
24	google drive	22,240,000	4.31
25	maps	21,140,000	3.5
26	usps tracking	20,290,000	3.52
27	msn	20,110,000	13
28	lowes	18,440,000	2.73
29	paypal	18,070,000	2.62
30	google classroom	17,900,000	4.92
31	instagram	17,250,000	2.58
32	target	17,250,000	2.37
33	bank of america	16,800,000	4.39
34	espn	16,780,000	6.24
35	wells fargo	15,970,000	4.43
36	aol mail	15,950,000	10.99
37	zillow	15,480,000	2.87
38	pinterest	15,030,000	3.14
39	twitter	14,860,000	3.39
40	entertainment	14,400,000	5.48
41	indeed	14,380,000	3.5
42	you tube	14,190,000	4.98
43	best buy	14,070,000	2.06
44	speed test	13,950,000	2.98
45	trump	13,370,000	10.45
46	linkedin	13,240,000	2.83
47	roblox	13,200,000	4.82
48	amazon prime	12,510,000	2.64
49	youtube to mp3	12,050,000	3.81
50	capital one	11,090,000	3.33
51	sports	11,080,000	3.79
52	chase	10,850,000	4.26
53	nba	10,790,000	9.72
54	costco	10,730,000	2.38
55	aol	10,600,000	10.85
56	hulu	10,560,000	2.43
57	ups tracking	10,410,000	2.55
58	traductor	10,380,000	8.22
59	reddit	10,280,000	3.87
60	kohls	9,880,000	2.58
61	bing	9,760,000	5.87
62	pandora	9,560,000	2.77
63	american airlines	9,250,000	2.41
64	nfl	9,250,000	6.11
65	etsy	8,780,000	2.69
66	twitch	8,580,000	3.17
67	airbnb	8,540,000	2.22
68	usps	8,540,000	2.2
69	finance	8,440,000	13.8
70	pizza hut	8,420,000	2.01
71	google flights	8,250,000	4.27
72	dominos	8,220,000	2.09
73	spotify	8,080,000	1.82
74	fb	7,930,000	12.46
75	macys	7,930,000	2.72
76	google scholar	7,780,000	4.65
77	expedia	7,710,000	2.49
78	fedex tracking	7,320,000	2.53
79	verizon	7,230,000	2.02
80	123movies	7,120,000	3.52
81	united airlines	6,870,000	2.12
82	wells fargo login	6,820,000	4.23
83	you	6,810,000	2.43
84	discord	6,760,000	2.36
85	restaurants near me	6,730,000	2.25
86	outlook	6,720,000	2.93
87	google news	6,700,000	8.45
88	bed bath and beyond	6,640,000	1.92
89	walgreens	6,480,000	1.93
90	credit karma	6,470,000	2.29
91	facebook log in	6,430,000	5.17
92	harbor freight	6,140,000	2.2
93	pof	6,030,000	10.07
94	solitaire	6,010,000	11.66
95	xfinity	6,010,000	2.45
96	ikea	5,930,000	1.88
97	timer	5,910,000	4.73
98	nfl scores	5,900,000	6.03
99	autozone	5,890,000	2.05
100	gamestop	5,890,000	2.15

SIDENOTE.

We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries. Here’s the ra w, uncensored lis t for those that want it. (You’ve been warned!)

Before we move on to the next list of trending keywords, it’s important to understand the keyword metrics that we display.

Search volume

Search volume shows how many times a given keyword gets searched for in Google per month. And, because the search demand on many keywords tends to fluctuate from month to month, the number that we give you is an annual average.

SIDENOTE.

here at Ahrefs we calculate search volumes by modeling data from Google Keyword Planner against clickstream data (learn more here). This method has proven to be quite accurate, and we keep tweaking our model to achieve even better results.

Return Rate

Return Rate shows how often a person will search for that keyword again. It is a relative metric, so RR 3.55 doesn’t mean that people perform the same search 3–4 times a month on average.

But Return Rate is very useful when comparing two keywords.

For example, the keyword “spotify” has RR 1.82, which means that people rarely search for that keyword again. (Probably because they were looking to download this app or learn what it is.)

On the other hand, “facebook” has RR 11.77, which means that people search for it quite frequently. (Probably because many people don’t have Facebook on their bookmarks bar, and Google it each time they want to access it.)

Learn more about search volume & Return Rate here.

Top 100 NEW Google searches in the US (as of October 2019)

This list is much more interesting because it shows things that people in the US have started to care about all of a sudden.

#	Keyword	Search Volume
1	joseph antoine ferdinand plateau	515,000
2	brooke nevils	33,000
3	saddleridge fire	20,000
4	fortnite chapter 2	14,000
5	anne sacoolas	13,000
6	brooke nevils nbc	12,000
7	kamille mckinney	12,000
8	kincade fire map	12,000
9	brooke neville	10,000
10	typhoon hagibis	9,900
11	kincade fire update	8,800
12	blizzard hong kong	7,900
13	kincaid fire	7,800
14	pierre delecto	7,400
15	mason rudolph hit	6,900
16	pastor wilson video	6,100
17	feast of legends	6,000
18	saddleridge fire map	5,700
19	tatiana jefferson	5,700
20	mayor of lannach	5,600
21	fallout 1st	5,500
22	tropical storm nestor	5,500
23	blitzchung	4,800
24	cupcake mckinney	4,700
25	pastor david wilson video	4,500
26	the masked singer season 2 episode 5	4,400
27	trump letter to erdogan	4,400
28	8kun	4,300
29	captive cord destiny 2	4,100
30	lose you to love me lyrics	4,100
31	cody james reedy	4,000
32	surface duo	4,000
33	pg&e power shutoff map	3,900
34	horned wreath destiny 2	3,800
35	inyoung you	3,600
36	lose you to love me	3,600
37	nats vs astros	3,600
38	brooke nevels	3,500
39	quid pro quo means what	3,500
40	kincaid fire map	3,400
41	peppa pig antagonist	3,400
42	truett foster mckeehan	3,400
43	11 146 15 62	3,300
44	kamille cupcake mckinney	3,300
45	joker after credits	3,200
46	verizon disney plus	3,200
47	vindman	3,200
48	daily mail katie hill	3,100
49	eyes on the moon destiny 2	3,000
50	play runeterra	3,000
51	band in china	2,900
52	pain and gain destiny 2	2,900
53	sulli death	2,900
54	tick fire map	2,900
55	daryl morey tweet	2,800
56	elijah cummings cause of death	2,800
57	senna abilities	2,800
58	visitor recordings fortnite	2,800
59	#teamtrees	2,700
60	elijah cummings funeral	2,700
61	aniah blanchard	2,600
62	fortnite chapter 2 map	2,600
63	pge power shutoff map	2,600
64	pioneer mtg	2,600
65	katie hill tattoo	2,500
66	trump booed at world series	2,500
67	destiny 2 eyes on the moon	2,400
68	destiny 2 horned wreath	2,400
69	joker post credits	2,400
70	julia rose and lauren summer	2,400
71	julia rose mlb	2,400
72	make bows not war	2,400
73	raising dion season 2	2,400
74	canadian pharmacy ezzz	2,300
75	surface neo	2,300
76	destiny 2 captive cord	2,200
77	horned wreath	2,200
78	kincaid fire update	2,200
79	kylie jenner rise and shine	2,200
80	national black sports and entertainment hall of fame	2,200
81	hevrin khalaf	2,100
82	new orleans hotel collapse	2,100
83	scour the rust	2,100
84	world series game 7 2019	2,100
85	lin tzu ting	2,000
86	meteor shower oct 2019	2,000
87	patrick day knockout	2,000
88	rock+hall+fan+vote	2,000
89	aew dark	1,900
90	atlas monroe vegan chicken	1,900
91	fangs of shungath	1,900
92	great and unmatched wisdom	1,900
93	brook nevils	1,800
94	chamber of night destiny 2	1,800
95	hervin khalaf	1,800
96	kanye west up from the ashes	1,800
97	making assmends	1,800
98	new zealand badminton team name	1,800
99	pge power outage by address	1,800
100	rojean kar	1,800

What’s interesting is that some of these new keywords had a significant spike in search demand and then faded to nothing quite fast. While others seem to have a continuous search demand, that shows no signs of fading.

“verizon disney plus” vs “blizzard hong kong” are two great examples:

I didn’t include Return Rate this time, because the vast majority of these Google searches were very close to 1.

Let’s look at what bothered people around the world.

Top NEW Google searches around the World (as of October 2019)

I know Ahrefs has a ton of customers from all around the world, and hopefully, everyone will find a fun keyword from their country on this list.

#	Keyword	Search Volume	Country
1	joseph antoine ferdinand plateau	515,000	us
2	joseph antoine ferdinand plateau	192,000	in
3	joseph antoine ferdinand plateau	119,000	gb
4	ジョゼフ・アントワーヌ・フェルディナンド・プラトー	102,000	jp
5	joseph antoine ferdinand plateau	81,000	de
6	楠瀬喜多生誕 183 周年	81,000	jp
7	joseph antoine ferdinand plateau	74,000	fr
8	ウィリアム・ラムゼイ卿	62,000	jp
9	inaugurazione della prima linea ferroviaria italiana	54,000	it
10	brooke nevils	33,000	us
11	saddleridge fire	20,000	us
12	ชิมช้อปใช้ .com ลงทะเบียนเฟส 2	20,000	th
13	ตรวจหวย 1 ตุลาคม 62	18,000	th
14	熊田貴樹	18,000	jp
15	joseph antoine ferdinand plateau	18,000	tw
16	ชิมช้อปใช้ 2	18,000	th
17	長谷川雅代	18,000	jp
18	сэр уильям рамзай	15,000	ua
19	fortnite chapter 2	14,000	us
20	anne sacoolas	14,000	gb
21	joseph antoine ferdinand plateau	14,000	pe
22	happy diwali images 2019	14,000	in
23	anne sacoolas	13,000	us
24	typhoon hagibis	13,000	jp
25	joseph antoine ferdinand plateau	13,000	se
26	joseph antoine ferdinand plateau	12,000	ve
27	kincade fire map	12,000	us
28	brooke nevils nbc	12,000	us
29	kamille mckinney	12,000	us
30	eşkiya dünyaya hükümdar olmaz 144 bölüm izle	11,000	tr
31	神戸市立東須磨小学校	11,000	jp
32	ชิมช้อปใช้ 2 ลงทะเบียน	10,000	th
33	brooke neville	10,000	us
34	joseph antoine ferdinand plateau	9,900	ch
35	typhoon hagibis	9,900	us
36	world series flasher	9,300	us
37	typhoon hagibis (typhoon no. 19)	9,000	jp
38	жозеф антуан фердинанд плато	9,000	ua
39	kincade fire update	8,800	us
40	www.ชิมช้อปใช้.com ลงทะเบียนรอบ2	8,800	th
41	bahis siteleri betlio	8,700	tr
42	sujith status	8,100	in
43	barış pınarı hareketi	7,900	tr
44	blizzard hong kong	7,900	us
45	kincaid fire	7,800	us
46	ラグビー決勝トーナメント	7,800	jp
47	ชิมช้อปใช้เฟส2ลงทะเบียน	7,600	th
48	joseph antoine ferdinand plateau	7,500	ie
49	ลงทะเบียนชิมช้อปใช้เฟส 2	7,400	th
50	pierre delecto	7,400	us
51	barış pınarı harekatı	7,400	tr
52	ラグビースコットランド戦	7,100	jp
53	木崎喬滋	7,100	jp
54	joseph antoine ferdinand plateau	6,900	ec
55	mason rudolph hit	6,900	us
56	menteri jokowi 2019 sampai 2024	6,800	id
57	сер вільям рамсей	6,800	ua
58	stephan balliet	6,800	de
59	ลงทะเบียนชิมช้อปใช้รอบ 2	6,700	th
60	barış pınarı	6,500	tr
61	joseph antoine ferdinand plateau	6,100	nz
62	pastor wilson video	6,100	us
63	усесвітній день учителів	6,000	ua
64	feast of legends	6,000	us
65	joseph antoine ferdinand plateau	6,000	sg
66	wiranto ditusuk	5,900	id
67	staatsloterij trekking 10 oktober 2019	5,900	nl
68	首里城火災	5,800	jp
69	saddleridge fire map	5,700	us
70	sscn.bkn.go.id oktober 2019	5,700	id
71	tatiana jefferson	5,700	us
72	mayor of lannach	5,600	us
73	team trees	5,600	gb
74	typhoon hagibis	5,600	gb
75	蔀俊	5,600	jp
76	mucize doktor son bölüm full izle youtube	5,600	tr
77	fallout 1st	5,500	us
78	tropical storm nestor	5,500	us
79	ラグビー準決勝	5,400	jp
80	wiranto di serang	5,400	id
81	木下優樹菜タピオカ	5,100	jp
82	二子玉川の環境と安全を考える会	5,100	jp
83	ชิมช้อปใช้เฟส 2	5,100	th
84	world series flash	5,000	us
85	zmiana czasu 2019 zima	5,000	pl
86	หวยไทยรัฐ16/10/62	5,000	th
87	bill robinson scientist	5,000	nz
88	az ördög ügyvédje blog	4,900	hu
89	world series flashers	4,900	us
90	hard rock hotel collapse	4,900	us
91	blitzchung	4,800	us
92	joseph antoine ferdinand plateau	4,800	do
93	cupcake mckinney	4,700	us
94	joseph antoine ferdinand plateau	4,700	hr
95	sir william ramsay	4,600	sg
96	joseph antoine ferdinand plateau	4,600	sk
97	หนังออนไลน์ฟรี 2019	4,600	th
98	pastor david wilson video	4,500	us
99	mucize doktor son bölüm ful izle fox	4,500	tr
100	joel marin	4,500	fi

It looks like queries related to the Joseph Plateau—who was featured in one of October’s Google Doodle’s—dominate this list.

!!!!!!!!!!! THANK YOU!!!!!!!!!!!!

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